22 October 2024

ART DEPARTMENT: The magic behind the magic!

In this article, Thato Koto shares insights and practical tips on how she stays on top of her game as an art director. She highlights the importance of preproduction planning, collaboration, and organization to manage the fast-paced environment on set. Thato emphasizes that art direction goes beyond aesthetics - it’s about storytelling through spaces, props, colors and mood boards that subtly guide the audience’s emotions. With every element carefully curated, the art department acts as a silent director, shaping immersive cinematic worlds without overshadowing the narrative.